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Nestlé Nespresso Heats Up Interactive Experience with WIREWAX Studio
☕️ Ahh, coffee – the most brew-tiful part of the day. Nespresso, who have been revolutionizing the coffee industry for over 30 years, have vowed to “push the boundaries of what a unique coffee experience can be” through their innovation and continuous evolution as a brand. It’s no surprise that crafting an interactive experience with …
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Blog
WIREWAX Creative Community: Antoine Adams X Estée Lauder [Exclusive Interview]
If you’ve been following WIREWAX for the past few months, you’d notice we’ve been assembling a superhuman army of creatives we refer to as the ‘Creative Community’. We recently got premier access to sit down with a Creative Community all-star (and Olympic athlete), Antoine Adams. As someone who has created heaps of stunning interactive videos …
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Blog
Salesforce Supercharge Their Product Marketing With Interactive Video
Salesforce, the galactic leader in sales enablement software, has partnered with WIREWAX to deliver their product marketing and sponsorships as interactive video experiences. With ever-expanding sales and product teams, Salesforce were searching for a way to introduce and explain a complex product set in a succinct, easy-to-understand format. Being that these products are detailed in …
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Blog
Canon Takes on the Future of Video with WIREWAX Studio
📷 Supremely meta to have Canon Inc. join the WIREWAX Studio to create their own interactive and shoppable videos. For a company so ingrained in the history and technical advancement of photography and videography to validate interactive as the future of the medium brings well-formed tears of pride to our eyes and hearts. With an …
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Blog
Kingdom. Creative packs the interactive punch with WIREWAX
The prestigious award-winning global production company, Kingdom. Creative, have joined the wizarding world of interactive video with the WIREWAX Studio. Equipped with the best kit mankind has to offer, the team produces impactful content for some of the world’s biggest brands including Adidas, Porsche, Hilton, Bentley, Pirelli. We can’t wait to see what they create …
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Why SELFMADE, the hottest new wellness brand, chose to launch with WIREWAX interactive video (EXCLUSIVE INTERVIEW)
WIREWAX Creative Director, Jen Mah gets up close (or close-up?) and personal with SELFMADE CEO, Stephanie Lee on why they felt it was so important to introduce their brand to the world through an interactive experience with WIREWAX. (Hint: Creative is at the forefront)
Awards
Blog
WIREWAX Interactive Awards™ 2020 Winners Announced!
🏆 The moment you’ve all been waiting for! Here are this year’s winners of the WIREWAX Interactive Awards™. Congratulations to all who took home prizes this year. It was so difficult to pick winners from an unprecedented display of remarkable work. 👌 Enjoy this (WIREWAX) year in review and then wade into the winner’s pool below. See …
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Blog
Automated Skip Intro Detector Saves Rooms of Interns From Emotional Turmoil
OK, so we’ve all been there. You’re hooked on your latest TV show. You’re just about to indulge in episode two and the same bloody intro sequence kicks in. You’re instantly pummelled with a duvet of disappointment. What do you do? You reach for the remote. But do you try to fast-forward with the precision …
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