the latest and greatest

Blog

News

Tribeca Talks: 5 Key Interactive Video takeaways From Video Industry Elites

Entertainment is evolving and its technology which is revolutionizing it for a truly digital age. There was no better example of this than our recent Tribeca Film Festival panel firmly demonstrating that WIREWAX isn’t alone […]

Awards

Blog

WIREWAX Scoop Webby Award for Best Interactive Video

It’s with great honour that we’ve been chosen as the winners of the internet’s most prestigious awards, The Webbys. Our video with Portugal. The Man entitled “Feel It Still” is the Webby Winner in the […]

Blog

An American Horror Story

A perfect harmony of horror and intrigue. 2017 was the year of the seventh season of the iconic TV series, ‘American Horror Story’. Notorious for its dark horror and even more outlandish and edgy marketing, […]

Awards

Blog

PromaxIBDA, Cynopsis, BAFTA: We Just Keep Winning

Rather nonchalantly, we’ve rarely put ourselves forward for awards, but here at WIREWAX, we’ve never been shy of welcoming in another win. From the very beginning, we were quickly being nominated and winning some of […]

Blog

News

WIREWAX And Decoded Fashion

Over the last 5 years, I’ve been speaking about WIREWAX at more events than I can remember; Brightcove PLAY, NYTM, WIRED, SXSW to name but a few, but the ones that always stick in my […]

Annoucements

Blog

Brightcove and WIREWAX Sync

This month, Demand Metric released a Brightcove-sponsored report on interactive video, with participation from our interactive video partners and customers. This report offers a high-level overview of the current definitions, adoption, applications, and effectiveness of […]

Blog

Thoughts

Why Content Is The New Advertising

Consider this: more than a billion videos are uploaded online every year; even if a tenth of those were interactive, it creates an enormous opportunity in terms of ROI. An interactive, motion-tracked video containing clickable […]

Blog

Thoughts

Building a Media Source HTML5 Player with Adaptive Streaming (4/4)

Part 4 – Adaptive Streaming Introduction In the previous article, we created a Media Source Extensions player which could buffer certain parts of the video on demand. We’re now going to extend this to create […]