You won't be able to resist moving your feet to the Brazilian beat in Havaianas new interactive video! As part of their #SambaInTheRain campaign, the South American flip-flop pros used WIREWAX to create a shoppable video to show off the wide variety of their rain boot collection.


Throughout the video, polaroids of the different rain boots appear that, when clicked, give the viewer the boot's name and color along with options to "Buy Now" or share with their friends on Facebook & Twitter. With eight snapshots and over thirteen pairs of shoppable boots for both children and adults, this groovy video has everything you need to splash around in style.

What's so exciting is that this is the first of many to come. As if using WIREWAX weren't easy enough, now that the Havaianas team is all set up with their template, they'll be able to quickly and simply make any video interactive with direct shoppability.

Havaianas Overlay

Even if you have two-left feet, you can join in on the fun and watch the video on their site HERE.