Written by Rebecca Warger, Marketing

In a blockbuster month for WIREWAX, April has brought high-calibre hires, powerful partnerships, and more new features to unlock your interactive creativity in WIREWAX Studio.

So let’s recap with a quick stroll back through the April action at WIREWAX.


We’ve proudly formed another stunning partnership with Wayin, the Zero-Party Data Platform. This new partnership means that together, we will help enterprise brands truly unlock the full power of video.

New Features Launched In WIREWAX Studio

This month we unleashed a plethora of new features in the WIREWAX Studio including the all-new Digital Asset Manager (DAM) bringing a fresh face to your studio. We’ve also hand-crafted a specialised webinar to get you up to speed in WIREWAX Studio.

Find all this and more in our dedicated Success Centre.

Team WIREWAX Has Grown

The phenomenal Justin Etheridge joins WIREWAX this month as our  SVP Global Strategic Partnerships after 15 years in the publishing and digital media industry and most notably from his latest role at Global CRO at Time Out.

In The Press: Find Us On AWS

Our friends at AWS invited us to write a guest blog showcasing how we built and scaled WIREWAX Media Services using the power of their services.

Here is what we’re building:

And here is how we are building it.