Well actually, this year we're calling them Consumer Reports. The non-profit org has been testing products since 1936 to inform customers and create a fair marketplace. Who better to take over for the elves and deliver the ultimate interactive video gift guide?! They've opened the doors to their warehouse, inviting you, the viewer, into their top-secret labs to learn more about the most supreme, astonishing, knob on products of the season. It's even more magical than Willy Wonka's Chocolate Factory!
After taking you through the hidden entrance, two Consumer Report scientists hand over the exclusive blueprints to their compound. By clicking on the glowing tabs, you're instantly transported into the lab of your choice. Whether you're looking for a techy gift for your nerdy younger sibling or surprising your S.O. with a new set of wheels, Consumer Reports covers it all! Honest as elves, their experts deliver unbiased, fully-loaded product reviews from the Samsung Gear Virtual Reality Headset to the Tesla Model S and everything in between.
In the true spirit of the season, they wanted to give viewers even more for the holidays. This interactive map is PACKED with over 26 minutes of bonus videos with holiday tips and tricks. In the Food & Fitness Lab, the Consumer Reports equipment tester will show you, step-by-step, how to use proper technique on the Concept2 Model D Rowing Machine. You'll also see celebrity chef, Justin Chapple, show you three things you didn't know you could grill over in the Great Outdoors Lab.
At the end of it all, they've wrapped up the entire gift guide for you to download, bow and all! Rather than making a mad dash through crowded malls or swimming upstream through the masses in department stores, keep your slippers on and take the private sneak-peak tour through Consumer Reports to check everyone off your shopping list.