Use our standard IAB-approved VPAID unit in a VAST tag wrapper. WIREWAX’s VPAID unit can be served through DoubleClick, in standard campaign or programmatic formats. Speak with your WIREWAX representative to generate your ad tag and discuss your campaign plan.
WIREWAX can be placed into any rich display ad formats. Expandable banners or MPUs. Use the VPAID ad unit as mentioned above or speak with your WIREWAX representative about custom ad format integration.
Any in-stream distribution channels/publishers that support VPAID ads can serve a WIREWAX video through the VPAID solution mentioned above. Note: YouTube’s TrueView doesn’t support rich media formats like WIREWAX / VPAID.
Use our network of paid media channels; Unruly, Teads, Sizmek and more. Speak with your WIREWAX representative to learn about these partnerships.
Use WIREWAX in Facebook’s Instant Articles (for mobile) using the iframe described above. Use WIREWAX in Facebook featured tabs (for desktop) using woobox.com. Include the Facebook metatags in your webpage so links in Facebook appear with an image, title and text. Note: WIREWAX will not appear in the Facebook feed or Facebook Canvas formats like native Facebook videos.
YouTube doesn’t have support for rich media formats so your WIREWAX video will not be displayed on a YouTube watch page. You can use YouTube as a host using our YouTube player wrapper so you will still accumulate vanity views on your YouTube video from all you WIREWAX views. Your video can also be embedded into YouTube masthead ad units (desktop only).
WIREWAX is whitelisted to embed the interactive experience into the Twitter Player Card. The WIREWAX video will appear in the tweet itself on desktop and mobile. Note: to embed through the publisher’s own Twitter account, they must gain Player Card approval from Twitter.
WIREWAX is an official Snapchat partner as interactive video partner. Videos can be used inside Snapchat through Snap Ads Web View. Use the WIREWAX iframe as described above. For portrait, square or non-16:9 video aspect ratios speak with your WIREWAX representative.
Videos can be used inside Instagram through Ads Web View. Use the WIREWAX iframe as described above. For portrait, square or non-16:9 video aspect ratios speak with your WIREWAX representative.
Use the iframe embed code described above.