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What Is Interactive Video Main

INTERACTIVE VIDEO

What it is and how it's used

Interactive Video


Interactive Video


 

WHAT IS INTERACTIVE VIDEO TECHNOLOGY?

Take your videos to a new level of engagement by including clickable areas that perform an action when your audience clicks on them. With WIREWAX’s no. 1 interactive video technology*, your storytelling will immerse viewers and inspire them to take action.

We’ve spent 8 years and millions of dollars building the most powerful interactive video tool on the planet. Nothing comes close in speed, versatility and power.

*as chosen by 20,000 users, including Ted Baker, Disney & the BBC

 

Users And Brands


Users And Brands


WHAT DO USERS AND BRANDS USE WIREWAX FOR?

These are just a few of our most common use cases. Click on any of the buttons below to see an example.

Users & Brands

Our Features


Our Features


OUR FEATURES

Our Features

AUTOMATED HOTSPOTS

People, objects and products can be automatically identified with a hotspot, and the motion of the object tracked as it moves in the scene. Viewers can click, touch, or use a device to interact with any item in the video.

SEE EXAMPLE

HOTSPOT BEHAVIOR

Users can choose what happens when a viewer interacts with a hotspot; whether to pause or carry on playing - even use alongside another feature like "wishlist" to allow viewers to add items they like to a video store.

SEE EXAMPLE

STATIC HOTSPOTS

Static hotspots allow you to place lower third and simple buttons to any spot in a video.

SEE EXAMPLE

WISHLIST

Seamlessly add products to an internal wishlist to allow viewers to convert at any point.

SEE EXAMPLE

BRANCHING

Create decision points in a video that let viewers decide the path and outcome.

SEE EXAMPLE

CAMERA SWITCHING

Allow the viewer to swipe between scenes and switch camera views.

SEE EXAMPLE

360º INTERACTIVE VIDEO

WIREWAX launched the world's first ever interactive 360° experience with US TV network, EPIX in 2016. Our unique features like sticky hotspots allow any moving person or object in your 360° video to become fully interactive.

SEE EXAMPLE

SLIDER/MULTI-VIDEO PLAYBACK

Viewers can switch between different videos within one. This feature is best seen in our Jungle Book experience, allowing viewers to swipe between the behind-the-scenes production and the finished CGI production.

SEE EXAMPLE

IN-VIDEO NAVIGATION & CHAPTERING

Quickly navigate inside a video with topics and chapters as opposed to scrubbing the timeline

SEE EXAMPLE

END CARD

When a video has completed, viewers can be recommended additional content and given recaps on what they saw or interacted with.

SEE EXAMPLE

Make Your Own


Make Your Own


Two Blocks

MAKE YOUR OWN INTERACTIVE VIDEO

LET US PROVIDE YOU WITH A SOLUTION